"Rather than a meeting of equals forming a mutual attraction"
That's the thing...you're not equals. The average girl has way more options than the average guy. 99% of the time, it's the guy doing the approaching/messaging. If a guy can't build attraction himself, that means there's nothing he can do but sit back in hope. It makes much more sense to talk about it like they did, with active language rather than passive.
Also, I think teaching that you have to improve yourself to make girls like you is the opposite of "entitlement."